THE “EXQUISITE LOVE” FOR KOI HOODIE
The two koi fishes swimming within our logo is to show that no matter which direction they swim, if there’s fate that lies within, they will eventually meet each other at the end and it was showcased as such at the back of this shirt. At the back, the Japanese flag style inspired logo of ours act as a witness of this love and being the symbolic nature of the fish “koi”. Koi means love in the land of the sun. Once the lovers meet each other, luck and fortune are all they need.